Explainer videos have boomed in reputation over the past year due to their cost & proven effectiveness in growing a company. This makes explainer videos a great marketing tool. Building Trust, Ranking Better In Google Lookups, and Increasing Your Conversion Rates are just 3 out of the seven reasons why your business should have an explainer video.
- Increase Conversion Costs
Video Rascal recently conducted a survey and found that 85 percent of men and women are more likely to buy a product once they see an accompanying explainer video clip. Explainer videos help business owners keep track of page views & alteration rates. It is simple to keep track of your conversion rates merely by taking a look at the video’s view count.
- Videos Generate Increased Interest
Social media is 1 of the most powerful methods of marketing in 2016. Media, such as images and videos are a highly effective way to generate interest in your product. In accordance to a study posted in The C100, over per cent of Internet users watch videos online, and over 50 percent of the population will watch videos this year!
- Rank Better in Yahoo Searches
Websites with endless pages of block textual content and images tend to rank lower in Search engines searches, meaning less publicity for your business. Folks take less than a minute to make a purchasing decisions. This basically means that the more text you have, the less customers are in reality buying from you! Spork Advertising several other sources agree that websites with videos rank higher in Google universal searches. Explainer Videos grab attention immediately & clarify your product in a simple & easy to digest manner. Videos are also amazing for search engine optimization (Ranking high in Search engines searches), because part of Google’s algorithm considers just how long people stay on your website.
- Help Your Own Audience Retain Information
Based to a study conducted by the Wharton Research Middle, the average person only retains 10% of what they hear, but 50% of what they see. Improving the quantity of visuals on your website, including pictures & videos, can translate to an increase of word-of-mouth advertising. Word of mouth marketing continues to be the key method that businesses use to entice new customers. If the customers like your product, they will share your video.
- Liven Up Your Own Pitch
Reading a frequency in writing is pretty dull… PowerPoint slides are a little bit better than paper, nonetheless they don’t engage, excite, or encourage anybody to pull out their finances & buy from you. Having an Animated Explainer Video with a solid script is a positive fire way to deliver your pitch in a way that expresses the personality of your business in the perfect way every time. Visuals are engaging and capture your viewers’ attention immediately. Animation is especially helpful if you are selling something complex or abstract.
- Easily Shareable
The great thing about video is that it doesn’t have to be confined only to YOUR OWN website. Free video internet hosting platforms like YouTube or Vimeo allow you to use keywords and tags to attract interested people to them. Videos are easily shareable and they stick out on social media news rss feeds. People are more likely to share and watch videos on the Internet than read text blocks online.
- Build More Believe in
People have recently evolved and developed a Scam Detector in their brains… well maybe which not true, but people do have a certain sense that tends to alarm out when they cross a site that looks risky or untrustworthy. Web sites that set off this Fraud Detector generally have tons of block text, ugly blue links, and an internet design that looks ten years old. Video allows you to convey the personality of your business, and it is a great chance to show your customer that you understand their problem inside and out!
To be able to get a powerful Animated Explainer Video for your website click here.