Animated Explainer Videos are extremely effective in adding across your message in a comprehensible manner. The real challenge, however, lies in ensuring that the quality of your Explainer Video is merely perfect. Here are four insightful tips that could stop you from getting a low quality Animated Explainer Video produced.
- Finalize your script before the computer animation process starts
In the video production process, computer animation is completed on the basis of the script. Once the animation is completed and the last video produced, changing the script would only deteriorate the video quality. This is because, correspondingly, animation would also have to be altered, demanding that part to be made from the scrape. The altered part may then appear like a patch and break the flow of the video clip, thereby reducing its overall quality. Consequently, it is important to finalize the script before giving it for animation.
- Specify the minutest of details, right at first
It is advised that even the minutest of details, like color specifications, logo details (where and when to place in the video) etc., are given right at the beginning of the production process. Any redoing / revision is firmly ill-advised, because the new specs might not fit-in as well, and may in fact , lower the visual appeal of it.
- Final Voiceover v/s Dummy Voiceover
Voiceovers constitute the foundation of Explainer Videos. For any video to look professional, perfect harmonization between the voiceover and the animation is a must! Sometimes, during the video production process, cartoon is done first on such basis as a dummy voiceover which is then replaced by the last voiceover. This is a No-No! The last voice-over could have some variants from the dummy voice-over, in conditions of the velocity of voiceover narration, emphasis made on particular words, pause placements etc. This particular creates a mismatch between the animation and the voiceover, thus deteriorating the video quality. A minutely desynchronized video could mistake the viewers create them feel annoyed by the low quality. Thus, it is better to animate the video based on the final voiceover rather than over a dummy voiceover.
- Finalize step-by-step
Typically, the video production process entails the following steps in the given sequential order:
- Storyboard Design
- Voiceover Recording
Considering that the video is built gradually, based on the output of the prior step, therefore, going back to a previous step during the production process should be avoided. As it is extremely important to have the perfect synchronization between the script (voiceover) and the animation, altering something in these elements, often disrupts the flow of the message, so that it is ambiguous.
These precautionary tips could help in eliminating the unwanted elements that could put off your viewers. Follow these and pull off an amazing animated Explainer Video for your brand promotion.