In accordance with a leading company, by 2017, 67% of all consumer Traffic will be from video. Don’t believe this? A quick Google search on the rise of movie inside our daily lives will prove this point past any doubt.
If you are not using Movie for your business marketing, you are losing out on huge opportunities.
The big question is “with the surge of video on the Internet, in a year or two, will you still check out this text or will you like to watch it?”
We all know the common stating, “A picture is well worth a 1000 words”.
Nevertheless what isn’t common is, “A one minute movie may be worth 1. 8 , 000, 000 words” – this is so as each seconds of video has 25 personal images”. Phew, that’s a lot of words.
Thus what does all this imply? Well, if video is the key way people rely for their entertainment needs now, it is soon going to become the primary way they get their information too. Which means that businesses which experts claim not include this in their marketing plan will have a marketing plan that is outdated.
There is another huge good thing about having video on your website. Google and other search engines enjoy it and favor it in their lookup result over written content. This makes it awesome for site ranking. Therefore when someone searches for a product or service that you provide, you may be on the first page of the search outcome.
So now you’re probably wondering, “But isn’t it expensive to produce a video? Only the big boys with big bank accounts can do it. How is all this data and info going to help me and my business? ”
This is a genuine concern a few years back.
But not now.
Now there is a number of “Do It Yourself” software available to help you make your own animation videos. With very little effort, anyone can create amazing whiteboard or cartoon animation videos.
If you are not keen to do it yourself, then there are also many companies now offer video production at an affordable price. Generally, it is cheaper than designing your product or service brochure. The good thing about an explainer video in comparison to your brochure is that a prospect or customer can see and understand the benefits and functions of your product without even coming close to the product. And unlike printed brochures, you can use your video for any quantity of times.
To consider this, there is no doubt, worldwide, the use of videos for business marketing is on the surge at explosive rate. So don’t left behind.