Have you ever done an explainer video production for your company? No?
Is the sea of scripts, voice-overs and whatnot overwhelming you with all its language and multiple complex operations?
If that’s the circumstance, you are probably sensing a little lost and uncertain of the process, but don’t panic! We all are here to help.
This little tutorial will take care of everything you need so you can know the dimensions of the making of explainer videos inside out for your next video around, and many more to come.
To begin with, let’s get to it!
- Research glass
The first thing we will need to do before starting your explainer online video production is to endure the research phase.
At this step our team dig deep with your brand so we know it like the palm of your palm.
We want to know your qualities, your goals, your mission and every single other bit that makes your company unique so we can change each one of these aspects into your explainer video.
Armed with this insight, we acknowledge with you on a concept and direction for your video, and start plotting the task and plan for the video’s development.
- Script Writing explainer online video production
The second step of the explainer online video production process is screenplay writing, where we make a decision what will happen in the video, and what will the voice actors say and so on.
In order to really engage the viewer and accomplish the goals you’ve set for the production during the research phase, you need to have a fantastic script and that’s what we’re here for.
The script is the main and soul of the video, the foundation over which all the other bricks are laid. Without a good script, you can have the best voice-over and the best animation in the complete wide world but it will surely still not bring great outcomes.
Because the script is essential, getting the final version down requires a lot of revising and some again and forth to ensure we get everything just right.
This task is by far the most critical section of the production.
Based upon the last version of the screenplay you agree to and the branding information collected in the beginning during the research area of the process, we bring an expert tone artist into the studio room to record a read-through of the script.
During this phase of explainer video production, we will work closely along to help you choose an actor whose voice and accent are a perfect diamond necklace for your audience and then for your preferences too.
Having the right tone to represent your company will positively affect the results your video will generate, otherwise your audience is sure to listen more closely to a tone of voice they can identify with or the one which feels familiar.
- Character design
To hook up with the audience you need them to relate to your online video, and what is just what we help you achieve.
For your video to really bring the results you want, we design a personality from scrape that is meant to never only represent your focus on customers but also the one that looks just like them. explainer video production
The goal with the rendering is to make the audience see themselves in your character, and boost this by positioning this character in specific situations that your audience can relate to personally.
- Storyboards & Style frames
When the final voice-over is complete and ready to go and the smoothness has been fully designed and fleshed out, the next phase in the process is to create a storyboard.
In most cases, this means a digital representation of every single frame that is in your video therefore you can see how the finished version will look like and change whatever you abhor before we animate it.
When we do this our way, the animation can be produced straight from the original storyboard, the last version appears just like the storyboard version you approved, which helps us save as well as deliver the final online video for you faster.
- Movement explainer production
Once the designer has completed all the frames of the video, the storyboard is sent straight to the animator.
During this step of the explainer online video production process, the animator breaks every layer of the storyboard apart and animates each piece to match the voice saving properly.
Essentially, this procedure is what brings the video to motion and life.
Our professional audio designer will want to make certain the music of the video tells you equally as much as the images.
A good video must be good all-around.
In this step the sound designer will layer in custom audio clips in order to represent every movement in the video, and add a music track that matches it as well.
Depending on what meets best, sometimes requirements developer will create a completely songs track for your video, and sometimes they will choose and fit in a great royalty-free track that enhances the results.
- Finishing the explainer video production
Finally, at this point an editor will carefully mix all the scenes created with the final mix down of music received from requirements artist.
They will then give and deliver the very final version of your video in the relevant formats and submit it to you personally. At the end of our complex yet rewarding process, you are ready to upload your video and start viewing the comes from it appear!
Keep an eyesight open for tomorrow’s article in your inbox. In the next post we will cover is what is the perfect length for your explainer videos.